Legal
Terms of service
Version 1.0 · 25 October 2026 · Applies to quotes accepted on or after the date it is published.
1. Who we are
Freddie Sparrow Solutions is a trading name of Freddie Sparrow Limited, a company registered in England and Wales. Our company number, registered office and contact details are in the footer of every page and on every quote, taken from the company register. Freddie Sparrow Limited also trades as 3D Essentials; these terms cover Freddie Sparrow Solutions only.
2. Who these terms are for
We work only with businesses and people based in England, Wales or Scotland. By asking for a quote you confirm that you are. Where a section applies only to consumers (people buying for themselves, not for a business) or only to business customers, it says so. Nothing in these terms takes away a right the law gives a consumer.
3. What we do
Website development, hosting set-up, search engine optimisation (SEO), answer engine optimisation (AEO) and generative engine optimisation (GEO). We do not write legal documents such as terms or privacy notices, run paid advertising, sell links, reviews or followers, or manage social media accounts.
4. Quotes, and when the contract is made
We send a written quote: itemised, in pounds sterling, with the total you will pay and the date it holds until (30 days if no date is given). A quote is not a contract by itself. You accept it in writing; we then confirm your acceptance in writing, and the contract is made at that moment. Our confirmation names the version of these terms that applies, and that version applies to that contract whatever these pages say later. If you are a consumer, the confirmation also repeats your right to cancel and attaches the model cancellation form, so you can keep them.
5. Prices and payment
Prices are in pounds sterling. Freddie Sparrow Limited is not VAT-registered, so no VAT is added. The quote shows every charge; there are no booking, handling or card fees added later. Unless the quote says otherwise, website projects are paid 50% on acceptance and 50% on completion, and audits and monthly work are paid in advance. Invoices are due within 14 days. If a business customer pays late, the Late Payment of Commercial Debts (Interest) Act 1998 allows us to charge statutory interest and a fixed sum for the cost of recovery. Costs from other companies that you need, such as hosting, a domain name or a paid plugin, are bought in your name and paid by you, and are shown on the quote as separate lines.
6. What we need from you
Accurate information, the content you want used, and access to your website and any Search Console or analytics account, given by adding us as a user. You stay the owner of every account. Never send us a password by email or message; we will never ask for one that way. If we are waiting on you, timescales move by the same amount.
7. What we cannot promise
Search engines and AI assistants decide for themselves what they show and quote, and they change without notice. So we do not promise a ranking, a featured snippet, a mention or recommendation by any AI assistant, or a number of visitors, enquiries or sales. We promise to do the work described in the quote with reasonable care and skill, and to report honestly on what changed.
8. Ownership of what we make
When you have paid in full, you own the design, text and code we wrote specifically for your website. Until then we grant you a licence to use it. We keep ownership of our general tools, templates and know-how, and you get a permanent licence to use them as part of your site. Third-party software, fonts and images keep their own licences, which we tell you about. We will show your site in our own portfolio only with your written permission.
9. Your content
You must have the right to use everything you send us: text, images, logos and data. We do not check copyright. If you are a business customer and a claim is made against us because of content you supplied, you agree to cover our reasonable costs of dealing with it.
10. Changes and extra work
If you want something not in the quote, we tell you the cost in writing before doing it, as a new or revised quote. Nothing extra is charged without your written agreement.
11. Timescales
We give an expected date with each quote. If you are a consumer, we will do the work within the time agreed in the quote or, if none is agreed, within a reasonable time. If you are a business customer, dates are estimates, not guarantees. Either way, we will tell you as soon as we know of a delay.
12. Monthly work
Monthly work runs month to month. Either of us can stop it with 30 days’ written notice. Hours not used in a month do not carry over unless the quote says so. Each month you get a written report of what was done.
13. Hosting set-up
We do not host websites. Hosting set-up is a separate contract, made the same way as any other (section 4), and the confirmation includes these terms. We help you open a hosting account in your own name (for example with GitHub Pages or Cloudflare), put your website on it and connect your domain. You pay the host directly, and your hosting contract is between you and the host, which is responsible for keeping the site available and for any backups, security and uptime it promises. We cannot promise the site will never be unavailable, and we are not responsible for outages at your host or your domain registrar. Your domain name stays registered in your name. Where we need access to your account, you add us as a user, we use that access only for the agreed work, and you can remove us at any time. Hosting set-up is £95 for up to two hours, included in a website project; anything beyond that is quoted first. Some hosts only serve simple sites and have their own limits and rules: we will tell you if your site will not suit the host you choose. You must not use hosting for anything unlawful, or for content that infringes someone else’s rights. Later we may suggest a hosting partner chosen with care; the hosting contract would still be between you and the host, and if we were ever paid by a partner we would tell you before you chose. Where your website collects personal data (for example through a form), the form service and the host are separate companies with their own terms, and we process personal data only on your instructions while we have access, under a data processing agreement (section 18).
14. Consumers: your right to cancel
If you are a consumer, the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013 give you 14 days from the day the contract is made to cancel for any reason. This applies to hosting set-up too. We will not start work in those 14 days unless you ask us to in writing, and if you have not asked us to, you pay nothing for anything done in that time. If you ask us to start and then cancel, you pay for the work done up to the time you told us, in proportion to the whole. Once the service is complete, you lose the right to cancel if you asked us to start and acknowledged this. To cancel, email us, write to us or use the model cancellation form on the refunds page; any clear statement that you want to cancel is enough; we refund what is due within 14 days, by the way you paid.
15. If something goes wrong
Tell us. If you are a consumer, the Consumer Rights Act 2015 requires us to provide the service with reasonable care and skill; if we do not, you can ask us to put it right, and if that is not possible, you can ask for a price reduction. Business customers: tell us within 30 days of completion and we will put right anything we did not do as agreed.
16. Our liability
Nothing in these terms limits our liability for death or personal injury caused by our negligence, for fraud, or for anything else the law does not allow us to limit. If you are a consumer, we are responsible for loss that was a foreseeable result of our breaking these terms or failing to use reasonable care and skill. If you are a business customer, we are not liable for loss of profit, revenue, business or data, or for indirect loss, and our total liability under a contract is limited to the fees you paid under it in the 12 months before the claim.
17. Other companies’ platforms
Google, hosting companies, domain registrars and AI assistants have their own terms. We are not responsible for what they do, change or show, or for an outage of their services.
18. Confidentiality and personal data
We keep your business information confidential and use it only to do the work. Where we handle personal data on your behalf, for example messages sent through your website’s form, we do so only on your instructions, under a written data processing agreement as UK GDPR Article 28 requires; that includes any access we have to your website or hosting account. How we use your own details is in our privacy notice.
19. Ending a contract
Either of us can end a contract in writing if the other seriously breaks these terms and does not put it right within 14 days of being asked. You pay for work done up to that point. When a contract ends, we hand over everything you own and remove our access.
20. Complaints
Email us with what went wrong. We acknowledge a complaint within 3 working days and aim to resolve it within 14. If you are a consumer and we cannot resolve it between us, you may be able to refer it to an accredited alternative dispute resolution (ADR) provider. We are not obliged to use ADR and have not signed up to a scheme, so a referral would go ahead only if we agreed to take part in that case. If we reach deadlock we will tell you in writing, name an accredited ADR provider that could deal with it and say whether we will take part. None of this affects your right to go to court.
21. Changes to these terms
We may update these terms. Each version is numbered and kept, so you can read the one that applied to your contract. Changes do not affect a contract already made.
22. Law and courts
These terms are governed by the law of England and Wales, and the courts of England and Wales have exclusive jurisdiction, wherever in England, Wales or Scotland you are based. If you are a business customer, those courts have exclusive jurisdiction without exception. If you are a consumer, that does not take away any right the law gives you to bring a claim in the courts of the part of the UK where you live, including the Scottish courts.